Market Validation Studies

Corathers Health provides market validation studies in order to help clients better understand specific medical markets.

Clients can choose between more traditional, rigorous market validation studies or more agile, cost and time sensitive first-generation briefings in order to gain a pulse on go-to-market readiness.

Be sure to check out our LuminaryExpress™ Services a savvy alternative to a more traditional physician advisory board structure. The firm provides industry partners with unique marketing research projects surrounding physician and healthcare executive generated input. Corathers Health Consulting, LLC has interviewed physicians, healthcare executives, luminaries, and industry leaders from across the country on a variety of specialty projects and has the capacity to provide companies with exclusive market information driven by qualitative perceptions. Our firm has the flexibility and ability to conduct market research on a small group of thought-leaders or a sizable number of professionals throughout the country. In addition, Corathers Health Consulting, LLC, provides clients flexibility with respect to service choices. Clients may choose physician opinion studies with interpretation or more sophisticated, comprehensive initiatives. Our project consultants are prepared to help industry partners connect and collaborate in order to advance disease management strategies, develop innovative technologies and create superior models of care.

Physician Perception Studies

As Ms. Corathers notes, "It is very satisfying to know that we work on efforts not only to market, but also to help design new products and improve existing medical technology."

As one national account executive commented, "...the business continues to grow and your work often referenced as we work to develop new technologies..." Another medical technology company client reported, "This is fantastic. You have validated what we thought and offered us great new insight as we move into our national sales meeting."

The firm is capable of providing extraordinary perception studies targeting one or multiple physician specializations.

Through physician studies targeting information on diagnostic equipment, surgical equipment and other medical devices, the firm can extract vital information to benefit client companies.

Corathers Consulting utilizes existing networks and extremely professional methodologies in recruiting study participants.

Our firm strives to seek out information capable of propelling our clients ahead of the competition. Use our executive reports to better target product development and/or to enhance marketing strategy.

Corathers Health Consulting, LLC provides outstanding study services to small and emerging companies.

Featured Connectivity Services

In order to create innovative technologies to benefit patients, there is a quest for rapid research and dedicated development with resulting commercialization of end products.

As the need for new partnerships and collaborative relations is a critical component for business success in today's environment, connectivity services are essential.

In many cases the journey from breakthrough research to end product readiness requires collaborative partners. There can also be a need to set commercialization building-blocks early in the research and development phase.

Corathers Health Consulting provides strategic preparedness for research- to- industry conversions. Through early-phase alignment evaluations and identification of "best-fit" partnering potentials, the service strives to enable emerging companies to form alliances with established industry players in order to focus on mutual goals.

An emerging start-up company with an innovative product may not know how to market the new technology in the most successful way possible. The Corathers Health connectivity service can open communications between groups of multidisciplinary teams to explore opportunities that can lead to stunning technological advancements in order to fulfill unmet medical and surgical patient needs.

Incubator Services

Corathers Health provides critical services for technology incubators that support and mentor upcoming medical device, diagnostic product, surgical instrumentation, medical robotics and tele-technology companies.

From market research to market launch, Corathers Health can assist business greenhouses to move young technology companies to product commercialization and/or to leverage for acquisition attractiveness.

Marketing Support Services

Such support services can be invaluable for companies without comprehensive marketing departments that are faced with demanding marketing projects that require special capabilities or a specific skill-set of expertise.

Corathers Health can provide a variety of marketing support functions. For companies working on market entry of new products, our firm can offer a market relevance package that can address such development needs as medical market insight, trending prognostications, physician-specialty territorial economics, paradigm shifting projections, disease management program models, value proposition and industry communication and connectivity endeavors.

Medical Device Market Research

Medical Market Entry Research

Corathers Health medical market entry consultants use a multidimensional approach for market research. In addition to the examination of traditional business environment concerns, patient care components such as emerging technologies and new models of care can be incorporated into the findings analysis for enhanced study results. Medical, surgical and tele-health market entry projects focus on breakthrough findings. In addition to the quantitative research component, our entry studies can correlate physician or other end-user insights to help validate best success strategies for market entry.

Corathers Health medical market business development consultants have completed market entry projects for healthcare corporations and also for out-of-industry companies interested in crossing-over into particular medical markets.

For companies looking for services beyond medical market entry research, Corathers Health can provide related positioning, sales strategy/plans and important connectivity services for B2B initiatives.

Corathers Health not only works with companies that manufacture/distribute medical end products, but also provides services to companies that manufacture product parts in need of market introductions for B2B endeavors. Corathers Health has great capacity for B2B resources and related relationship development services.

If your company has goals for medical device market entry, surgical product market entry, telemedicine market entry, biomedical market entry, biologics market entry, medical technology market entry, surgical technology market entry or medical diagnostics market entry reach out to Corathers Health at 800-952-1716.

Tele-Technology Solutions

As the remote care market begins to thrive, some tele-technology companies with products of extraordinary value are not penetrating the hospital market to the greatest degree possible.

For some corporations, increased applications and the expansion of additional care models could generate a breakthrough in sales.

Corathers consultants are poised to build unique remote care models and solutions that strive to stimulate market growth ahead of the competition. In some cases, competing researchers and developers are simultaneously striving to solve some of the most important unmet needs in healthcare. Many are coming from different angles with their innovative technologies and racing against the clock, as first to market presence and positioning can prove priceless.

As some remote care products have grown out of the auspices of academic medical centers, Corathers Health is not only interested in additional solutions for such hospitals, but also the application and further utilization of technologies for the unique patient service needs of smaller hospitals (and physician offices).

Solutions and model development services focus on provider priorities. The premise of synergy through collaborative care models remains central to development themes with patient quality improvement, cost savings and time efficiencies as primary goals for customized tele-technology solutions.

Corathers Health is pleased to offer a multidisciplinary team(s) of consultants including luminaries with telemedicine solutions and work-flow processing experience.